I received an email the other day through one of the major list building sites that consisted of:
- A one word subject line: ‘FIRSTNAME’
- A one word body: ‘track’
Who would send an email like that and expect a response from it?
I can only assume that the writer thought that because there is a link at the bottom, readers would click on that link and join the opportunity.
That is total nonsense, the ONLY people who would click on a link like that would be people who were just clicking for the points so that they could send more messages.
A genuine opportunity seeker, who would be more likely to join, would ALWAYS read the message in the email, not just click the link with no idea what the subject of it would be. I have seen it suggested by some people to do things like that but it simply does not work and is a total waste of time and effort on part of the sender.
